An analysis of the efficacy of radio programs as a strategy for adult education for HIV/AIDS awareness intervention in the Livingstone District, Zambia

Abstract

The study explored the efficacy of radio programs as a strategy for adult education for HIV/AIDS awareness intervention in the Livingstone District Zambia. Data was collected through a review of policies, including the HIV/AIDS/STI/TB Policy Guidelines (2008), National HIV and AIDS Strategic Framework (NASF2006-2010), PMTCT guidelines on HIV Prevention (2008), Zambia Information and Communication Policy (2007) and the Communication and Advocacy Strategy (NACAS, 2004). In addition semi-structured interviews were conducted with adults and young adults aged 23 to 58 years in Maramba catchment area. The research revealed that overall, there is a mixed picture of effectiveness of the use of radio for educating adults on HIV/AIDS prevention. Some of the most important factors that enable the effective use of radio in education of adults include sharing of experiences which result in increased understanding of issues among community members, community participation in radio listening groups also results in further sharing of information and active engagement with other community members on the topic of discussion and the use of local languages with the use of simple words and visual aids to take account of low literacy levels. In addition, there were important set of factors related to economic, social and cultural issues including gender inequalities, poverty and unemployment to mention a few. My research has identified the need to give greater consideration to adult education theory and adult learning principles in the design and delivery of the radio education programs. The research suggests that HIV/AIDS awareness and prevention strategies need an approach which takes account of adult education theory – to promote active involvement of learners in developing the curriculum of the radio programs and involvement of a range of stakeholders in designing and delivering the radio programs. My research also suggests that there is a need to adopt a critical perspective on the social, cultural and religious practices which influence the participation of both women and men in radio education programmes for HIV/AIDS prevention.