Browsing by Author "Judie, Chache"
Now showing items 1-1 of 1
-
An exploratory study on the use of social media as a business networking tool : the case of four female-owned fashion retail businesses in the Stellenbosch area, Cape Town
Judie, Chache (University of the Western Cape, 2015)One major contribution to entrepreneurship in the past decade is the introduction of social media, which has changed the way in which businesses are operated. It is argued that using social media has signalled a departure ...