Browsing Department of Linguistics, Language and Communication by Title
Now showing items 128-147 of 175
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Say it in Siswati
(University of the Western Cape, 1979)Say it in siSwati is a practical course manual for beginners. It is intended to be used in conjunction with a series of language laboratory tapes, either for individual or group instruction; but could also be ... -
Schooling superdiversity: Linguistic features as linguistic resources in two Manenberg classrooms in the Western Cape
(University of the Western Cape, 2017)This thesis takes on a non-essentialist view of language by studying the borrowing of linguistic features across languages as natural, everyday language practices. More specifically, this research identifies the need for ... -
A semiotic analysis of user manuals for two blender brands
(University of the Western Cape, 2016)Technical documentation comes in a variety of forms such as installation or operation manuals, quick reference guides, maintenance manuals, user manuals, policy and procedure manuals or marketing brochures and flyers (Walsh, ... -
Semiotic assemblages and the manifestations of material culture in selected chicken licken advertisements
(University of Western Cape, 2021)With advances and information technology innovation, and the rise of revenue through advertisements, producers and content creators have become creative in the selection of cultural and semiotic materialities, and linguistic ... -
Semiotic remediation and resemiotisation as discourse practice in Isidingo: a multi-semiotic analysis
(University of the Western Cape, 2015)The problem explored relates to the dearth in studies exploring semiotic resources other than language in the study of mediated discourses in the media; public broadcasting in particular. Gilje (2010) laments that although ... -
Semiotic remediation as discourse practice in three Woolworths branded spaces
(University of the Western Cape, 2022)Woolworths is known as one of South Africa’s largest retailers with over 400 retail chains across South Africa, while also expanding into other African countries and the Middle East. This study aims to analyse the ... -
The semiotic signature of transformation of political parties in South Africa: A multimodal analysis of selected Democratic Alliance texts
(The University of the Western Cape, 2017)Social semiotics (Halliday, 1978 and van Leeuwen, 2006) makes us acutely aware that social communication like public speaking often takes place through non-verbal modes (such as images, and bodily attributes), in combination ... -
Semiotics of spatial citizenship: Place, race and identity in post-apartheid South Africa
(University of the Western Cape, 2022)This thesis uses the work of Frantz Fanon as a perspective to anchor an analysis of semiotic material deployed by students during the #Shackville protests at the University of Cape Town in 2016. Through the notion of ... -
The semiotics of the mosque and its impact on self-perceptions of the feminine body
(University of the Western Cape, 2023)From its inception, the primary focus of the field of Linguistic Landscape Studies has been the interplay between language and space, or language on display. Recently, however, scholars have begun to consider the human ... -
Shoot the Boer: a discourse analysis of online posts and related texts
(University of the Western Cape, 2015)The controversial singing of the Shoot the Boer song by Julius Malema was a focus of media attention during the period of March 3, 2010 to September 12, 2011.This study aims to analyse the discourses participants draw on ... -
Siding and ‘translanguaged siding’ in lecture halls: an ethnography of communication at the University of the Western Cape.
(University of Western Cape, 2020)The study set out to investigate siding and translanguaged siding as an under-researched student-to-student communication which happen parallel to teaching. Lemke (1990) defines siding as student-to-student talk while the ... -
Social networking among UWC students: instant messaging genres and registers
(University of the Western Cape, 2015)Contemporary research has pointed to the importance of social media in the lives of young people today. This project aims to explore the emerging discourse conventions and generic structures of chat conversations on social ... -
A social semiotic analysis of healthcare signage at selected public and private hospitals in the Western Cape
(University of the Western Cape, 2020)The study focuses on the application and use of linguistic landscapes in health institutions. Furthermore, the research is centred on a social semiotic analysis of the healthcare signage at selected public and private ... -
A social semiotic analysis of mini-bus taxis as mobilescapes in Cape Town
(University of the Western Cape, 2020)Linguistic Landscape (LL) is a rapidly growing area of investigation that concerns itself with the attention to language, cultural objects and images displayed in public spaces. Prompted by caveats of the earlier traditional ... -
A social semiotic approach to multimodality in the Vagina Varsity YouTube campaign series
(University of the Western Cape, 2019)This study investigated the semiotic resources used by Vagina Varsity, a campaign by sanitary towel brand Libresse on the social media platform YouTube to construct meanings around the female body. Vagina Varsity is a South ... -
The social semiotics of hair: re-constructing cape coloured South African female identities- the transition
(University of the Western Cape, 2022)Cape Coloured women have been misrepresented and misunderstood for generations as a result of apartheid and the deeply rooted ideologies at play during that time. The Coloured body was subjected to the colonial ideals of ... -
The social semiotics of hair: Re-constructing cape coloured South African female identities- the transition
(University of the Western Cape, 2022)Cape Coloured women have been misrepresented and misunderstood for generations as a result of apartheid and the deeply rooted ideologies at play during that time. The Coloured body was subjected to the colonial ideals of ... -
Social structuring of language and the mobility of semiotic resources across the linguistic landscapes of Zambia: A multimodal analysis
(University of the Western Cape, 2016)The current study framed as Social Structuring of Language and the Mobility of Semiotic Resources across the Linguistic Landscapesof Zambia: A Multimodal Analysis, is situated in Lusaka and Livingstone and their selected ... -
A sociolinguistic and multisemiotic analysis of mobility and identities in Hangberg, Hout bay
(University of Western Cape, 2021)The thesis is titled a Sociolinguistic and Multisemiotic Analysis of Mobility and Identities in Hangberg, Hout Bay. The guiding idea of this research project is to explore the contesting social and semiotic processes of ... -
The sociosyntax of verb-second and verb-third placement in Manenberg Kaaps
(University of the Western Cape, 2022)The primary goal of this study is to provide a detailed and sharply focused sociosyntactic description and analysis of an aspect of clausal word order variation in Kaaps. Kaaps is a grammatically understudied, historically ...