Browsing Magister Artium - MA (Linguistics, Language and Communication) by Subject "Semiotics"
Now showing items 1-5 of 5
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Globalisation and food positioning semiotics: Halaal food access and perceptions among Muslims in Cape Town
(University of the Western Cape, 2023)Foodscapes are overflowing with food products from different countries, as globalisation and marketisation promote the mobility of humans and goods. To ensure food security for the nation, globalisation encourages transnational ... -
A multimodal analysis of linguistic landscapes in and around Botswana parliament
(2009)This study investigates the use of language and signage in and around Parliament of Botswana by drawing from Linguistic Landscapes (LL) found in the area. The main aim of this study is to explore the symbolic and functional ... -
A multimodal analysis of selected National Lovelife HIV/AIDS prevention campaign texts
(University of the Western Cape, 2008)This study investigates the ever-changing trends in visual texts and images used during HIV-prevention campaigns in South Africa. The aim is to evaluate and analyse the effect of multimodal texts used in HIV/AIDS campaigns ... -
Resemiotization and discourse practices in selected television advertisements in South Africa
(University of the Western Cape, 2011)This study demonstrates how advertisers re-voice and re-perform others' gestures and actions (Prior and Hengst, 2010). The focus is on the mobility of semiosis across boundaries and practices. It uses Multimodal Discourse ... -
A social semiotic analysis of healthcare signage at selected public and private hospitals in the Western Cape
(University of the Western Cape, 2020)The study focuses on the application and use of linguistic landscapes in health institutions. Furthermore, the research is centred on a social semiotic analysis of the healthcare signage at selected public and private ...