Browsing Magister Artium - MA (Linguistics, Language and Communication) by Subject "Mass Media"
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A multimodal analysis of selected National Lovelife HIV/AIDS prevention campaign texts
(University of the Western Cape, 2008)This study investigates the ever-changing trends in visual texts and images used during HIV-prevention campaigns in South Africa. The aim is to evaluate and analyse the effect of multimodal texts used in HIV/AIDS campaigns ...