Library Portal | UWC Portal | National ETDs | Global ETDs
    • Login
    Contact Us | About Us | FAQs | Login
    View Item 
    •   ETD Home
    • Faculty of Arts
    • Department of Linguistics, Language and Communication
    • Magister Artium - MA (Linguistics, Language and Communication)
    • View Item
    •   ETD Home
    • Faculty of Arts
    • Department of Linguistics, Language and Communication
    • Magister Artium - MA (Linguistics, Language and Communication)
    • View Item
    JavaScript is disabled for your browser. Some features of this site may not work without it.

    The semiotic signature of transformation of political parties in South Africa: A multimodal analysis of selected Democratic Alliance texts

    Thumbnail
    View/Open
    Hendricks_MA_Arts_2017.pdf (4.863Mb)
    Date
    2017
    Author
    Hendricks, Tamsyn Lynn
    Metadata
    Show full item record
    Abstract
    Social semiotics (Halliday, 1978 and van Leeuwen, 2006) makes us acutely aware that social communication like public speaking often takes place through non-verbal modes (such as images, and bodily attributes), in combination with unique but socially motivated meanings that can be read from language. A broadened view of the resources for communication consequently sees semiotic potential in the essence and practices of individuals and organizations in society. Specific social, cultural or historical situations have relevant meanings that can be made or read from ways of being, doing, saying and so on.
    URI
    http://hdl.handle.net/11394/5806
    Collections
    • Magister Artium - MA (Linguistics, Language and Communication)

    DSpace 6.3 | Ubuntu | Copyright © University of the Western Cape
    Contact Us | Send Feedback
    Theme by 
    @mire NV
     

     

    Browse

    All of RepositoryCommunities & CollectionsBy Issue DateAuthorsTitlesSubjectsThis CollectionBy Issue DateAuthorsTitlesSubjects

    My Account

    Login

    Statistics

    View Usage Statistics

    DSpace 6.3 | Ubuntu | Copyright © University of the Western Cape
    Contact Us | Send Feedback
    Theme by 
    @mire NV