Browsing Magister Artium - MA (Linguistics, Language and Communication) by Title
Now showing items 71-90 of 113
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Negotiating a new centre: multilingualism and identities in a Cape Flats Primary School
(2009)Meaning in human relations has always been based on inferred similarities (Holyoak & Thagard,1995). We are quick to liken the new to an old type. In this study, South African bi- or multilingual citizens post-1994 are ... -
Negotiating bilingual identities in selected homes and schools in the Belhar community
(UWC, 2009)The study explores the negotiation of identities through linguistic innovations such as codeswitching, code-mixing and differing language choices in different domains of home and school in Belhar. The focus is to examine ... -
Negotiating identity in multilingual parliamentary discourses in the Western Cape: a discourse analysis
(University of the Western Cape, 2014)South Africa transitioned from an apartheid system of government, with one ruling party to a new democracy; a transition that is still currently in progress. With this transition came many new freedoms, such as the ability ... -
Place-making in the linguistic landscape of Europe, Eyadini and Marikana
(University of the Western Cape, 2023)Informal settlements are undeniably a part of the South African semiotic landscape and can be established instantly. As most informal settlements are ‘initiated’ by citizens, residents of informal settlements assume the ... -
A platform to protest: A virtual ethnography of the UWC Fees WILL Fall Linguistic Landscape.
(University of Western Cape, 2019)The year 2015 and 2016 marked a period of heightened turmoil for the universities in the Western Cape. The three leading institutions in the province were each affected by student-led protest during that year. The Rhodes ... -
Problematising the construct of 'definitions' within academic literacy: An analysis of students' knowledge of definitions in isiXhosa and English language textbooks at the University of the Western Cape
(University of the Western Cape, 2016)Instructional verbs (such as analyse, summarise, apply, evaluate) have been referred to as performatives and have become the object of initiatives around developing and assessing students' academic literacy competencies. ... -
A profile of multilingual skills of young adult Xhosa mother tongue speakers
(University of the Western Cape, 2006)In South Africa, a country with 11 official languages, bilingualism and multilingualism are common language features across the population. Out of this context popular and untested claims, relating to the extent and value ... -
Reading the linguistic landscape: women, literacy and citizenship in one South African township
(2011)The purpose of this study was two-fold: firstly, to do a multimodal analysis of the multilingual signage, advertisements and graffiti present on different surfaces in the main business hub of a multicultural community ... -
Reading the Linguistic landscape: Women, literacy and citizenship In One South African township
(University of Western Cape, 2011)The purpose of this study was two-fold: firstly, to do a multimodal analysis of the multilingual signage, advertisements and graffiti present on different surfaces in the main business hub of a multicultural community ... -
Remediation and intertextuality in Garner's 'politically correct' representation of Cinderella
(University of the Western Cape, 2017)Fairy tales have been changing continuously. From the likes of the Greek and Chinese versions of the Cinderella tale, Cinderella has been transformed into other versions. Charles Perrault and The Brothers Grimm had their ... -
Resemiotization and discourse practices in selected television advertisements in South Africa
(University of the Western Cape, 2011)This study demonstrates how advertisers re-voice and re-perform others' gestures and actions (Prior and Hengst, 2010). The focus is on the mobility of semiosis across boundaries and practices. It uses Multimodal Discourse ... -
Revitalization of the Urhobo language across physical and virtual spaces
(University of the Western Cape, 2022)There is increasing interest in finding an effective revitalization system for safeguarding small and endangered languages. Therefore, this study explores the revitalization of Urhobo, an endangered minority language spoken ... -
Say it in Siswati
(University of the Western Cape, 1979)Say it in siSwati is a practical course manual for beginners. It is intended to be used in conjunction with a series of language laboratory tapes, either for individual or group instruction; but could also be ... -
Schooling superdiversity: Linguistic features as linguistic resources in two Manenberg classrooms in the Western Cape
(University of the Western Cape, 2017)This thesis takes on a non-essentialist view of language by studying the borrowing of linguistic features across languages as natural, everyday language practices. More specifically, this research identifies the need for ... -
A semiotic analysis of user manuals for two blender brands
(University of the Western Cape, 2016)Technical documentation comes in a variety of forms such as installation or operation manuals, quick reference guides, maintenance manuals, user manuals, policy and procedure manuals or marketing brochures and flyers (Walsh, ... -
Semiotic assemblages and the manifestations of material culture in selected chicken licken advertisements
(University of Western Cape, 2021)With advances and information technology innovation, and the rise of revenue through advertisements, producers and content creators have become creative in the selection of cultural and semiotic materialities, and linguistic ... -
Semiotic remediation and resemiotisation as discourse practice in Isidingo: a multi-semiotic analysis
(University of the Western Cape, 2015)The problem explored relates to the dearth in studies exploring semiotic resources other than language in the study of mediated discourses in the media; public broadcasting in particular. Gilje (2010) laments that although ... -
Semiotic remediation as discourse practice in three Woolworths branded spaces
(University of the Western Cape, 2022)Woolworths is known as one of South Africa’s largest retailers with over 400 retail chains across South Africa, while also expanding into other African countries and the Middle East. This study aims to analyse the ... -
The semiotic signature of transformation of political parties in South Africa: A multimodal analysis of selected Democratic Alliance texts
(The University of the Western Cape, 2017)Social semiotics (Halliday, 1978 and van Leeuwen, 2006) makes us acutely aware that social communication like public speaking often takes place through non-verbal modes (such as images, and bodily attributes), in combination ... -
Shoot the Boer: a discourse analysis of online posts and related texts
(University of the Western Cape, 2015)The controversial singing of the Shoot the Boer song by Julius Malema was a focus of media attention during the period of March 3, 2010 to September 12, 2011.This study aims to analyse the discourses participants draw on ...